For over 20 years, SuperJeweler.com has been a trusted name in the jewelry industry. From stunning engagement rings to everyday pieces, millions of customers worldwide have turned to SuperJeweler for unbeatable prices, superior quality, and exceptional customer service. But what truly sets SuperJeweler apart? It’s a combination of decades of experience, innovative business practices, and an unwavering commitment to customer satisfaction.
In this post, we’ll explore the strengths of SuperJeweler, highlighting how the company has become a leader in the online jewelry space. We’ll also include insights from Andrew Fox, President of SuperJeweler, and Scott Berkebile, Vice President and Graduate Gemologist (GG).
- Unmatched Experience and Longevity
SuperJeweler was founded in 1999, making it one of the first online jewelry retailers. Over the past two decades, the company has served millions of customers, establishing itself as a pioneer in the e-commerce jewelry market. With more than 20 years of experience, SuperJeweler has perfected its approach to offering affordable, high-quality jewelry to a global audience.
“Experience is everything in this business,” says Andrew Fox, President of SuperJeweler. “We’ve been doing this longer than most, and we’ve learned how to deliver incredible value to our customers without compromising on quality.”
This longevity translates to trust. Customers know they’re buying from a reputable company with a proven track record of excellence.
SuperJeweler is renowned for its unbeatable prices, offering jewelry at up to 70% less than traditional retail stores. The company’s direct-to-consumer model eliminates unnecessary markups by sourcing diamonds and gemstones directly from suppliers. This approach allows SuperJeweler to offer premium products at prices that competitors simply can’t match.
For example:
- 1-carat lab-grown diamond engagement rings start at just $1,299.
- 2-carat diamond stud earrings are available for as low as $999.99.
“Our mission has always been to make fine jewelry accessible to everyone,” says Andrew Fox. “We cut out the middleman so that our customers can enjoy beautiful jewelry without paying inflated prices.”
- Trust and Safety
SuperJeweler has earned the trust of millions of customers by prioritizing safety, transparency, and exceptional service. The company has been recognized by Newsweek as one of the Top Online Jewelry Stores in America, a testament to its commitment to excellence.
“Trust is the cornerstone of our business,” says Andrew Fox. “Our customers know they can rely on us for high-quality jewelry, fair pricing, and an easy, secure shopping experience.”
With secure transactions, a lifetime warranty, and a 60-day money-back guarantee, SuperJeweler provides peace of mind for every purchase. Customers can shop confidently, knowing they’re supported every step of the way.
Every piece of jewelry sold by SuperJeweler is crafted with care and attention to detail. The company uses high-quality materials, including 14k gold, platinum, and certified diamonds and gemstones. Whether it’s a classic solitaire engagement ring or a pair of elegant diamond earrings, SuperJeweler ensures that each item meets rigorous quality standards.
“Quality is at the heart of everything we do,” says Scott Berkebile, Vice President and Graduate Gemologist. “As a GIA-trained gemologist, I personally oversee our selection process to ensure that every diamond and gemstone meets the highest standards.”
In addition, SuperJeweler provides independent certifications for all diamonds and gemstones, offering customers peace of mind about the authenticity and quality of their purchase.
- Extensive Selection and Expertise
SuperJeweler offers one of the largest selections of jewelry online, with thousands of styles to choose from. Whether you’re looking for:
- Engagement Rings: From traditional solitaires to modern halo designs.
- Wedding Bands: Available in gold, platinum, and diamond-accented styles.
- Earrings: Including classic studs, hoops, and drop earrings.
- Necklaces and Bracelets: Perfect for everyday wear or special occasions.
The company also boasts deep expertise in gemstones, with an enormous inventory of gemstones and birthstones in all shapes, sizes, and colors. From vibrant rubies and sapphires to sparkling amethysts and aquamarines, SuperJeweler has something for everyone.
“Our inventory is unmatched,” says Scott Berkebile. “We offer gemstones and birthstones in a wide range of shapes and colors, ensuring that customers can find exactly what they’re looking for and at the right price.”
- A Leader in Lab-Grown Diamonds
SuperJeweler has embraced the growing demand for lab-grown diamonds, offering customers an affordable and eco-friendly alternative to mined diamonds. Lab-grown diamonds are physically, chemically, and optically identical to natural diamonds but are created in a controlled environment using advanced technology.
“Lab-grown diamonds are the future of the industry,” says Scott Berkebile. “They offer all the brilliance of natural diamonds at a fraction of the price, and they’re a more sustainable option for today’s conscientious shoppers.”
SuperJeweler’s Lab-Grown Diamond Collection includes engagement rings, earrings, and more—all certified for quality and authenticity.
Shopping for jewelry can feel intimidating, but SuperJeweler makes it easy with transparent policies and exceptional customer support. Every purchase includes:
- A lifetime warranty covering repairs and maintenance.
- A 60-day money-back guarantee, allowing customers to shop with confidence.
- Free shipping worldwide, ensuring that customers everywhere can access their stunning collection.
“Our goal is to make every customer feel confident and cared for,” says Andrew Fox. “We’re always here to answer questions, provide guidance, and make the shopping experience as smooth as possible.”
- Customer Loyalty and Testimonials
SuperJeweler has earned the loyalty of millions of customers, many of whom return again and again. The company boasts thousands of 5-star reviews on platforms like Trustpilot, with customers praising the quality, value, and service they receive.
“We have customers who have shopped with us for over 20 years,” says Andrew Fox. “Some have made hundreds of purchases with us, and that kind of loyalty speaks volumes about the trust we’ve built.”
- Constant Innovation
SuperJeweler continues to evolve, expanding its product lines and embracing new trends in the jewelry industry. From bold gemstone designs to customizable options, the company is always looking for ways to offer more to its customers.
“We’re not just selling jewelry—we’re creating moments, memories, and milestones,” says Andrew Fox. “That’s what drives us to keep innovating and improving every day.”
Conclusion: The SuperJeweler Difference
SuperJeweler’s strengths lie in its experience, quality, affordability, and customer focus. Whether you’re shopping for an engagement ring, a gift, or a timeless piece for yourself, you can trust SuperJeweler to deliver unmatched value and service.
Ready to find your perfect piece? Visit SuperJeweler.com today and experience the best in fine jewelry shopping!
